Mojix Participates in Auburn University RFID Lab Blockchain Project

The Auburn University RFID Lab has publicly announced the CHIP Project, a blockchain proof-of-concept for serialized data exchange in the Retail and Apparel supply chain. CHIP, an acronym for CHain Integration Pilot, will be the first of its kind in the industry, with the goal of integrating item-level data streams from various stakeholders into a blockchain solution, creating a common record of information jointly shared by trade partners that will enable end-to-end visibility and data-driven decision making throughout the value chain.

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Jim Donaldson

Jim is the Sr. Director of Corporate Communications at Mojix, Inc., a leading provider of ITEM LEVEL intelligence solutions to the retail and industrial markets. Jim has more than 30 years experience working for both start-up and public technology companies.

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